…besides turn readers into customers?
- Write content for digital & print
- – websites, blogs, brochures, magazines, newsletters, sell sheets, packaging, labels, recipes…
- Social media content creation
- – posts, editorial design, management
- Recipe development & online management
- Communications consultant with Good to Grow & Leap Strategic
I tell stories – big ones and Twitter-sized ones. I inform and entertain to build trust. Consumers should always feel good and right about the things they do and buy.
I research, question, listen, watch, liaise with designers, then write. I use a mix of intuition, skill, and experience – qualities needed to tell a story in the brand’s voice.
I take special care with my audience. I know what customers respond to and why they buy what they do. When it’s about food, a specialist is essential. Why? Because…
When I work with other creatives – food photographers, videographers, graphic designers, illustrators, web designers – my insight makes the work even more brand beautiful. The way it should be.
- Marketing, communications, and PR agencies
- Creative agencies
- Web developers and designers
- Magazines – consumer and trade
- Food producers
- Grocery stores and food retailers
- Importers, wholesalers and distributors
I’m available for all your copy needs – monthly packages, retainers, single pieces, editing…
Need a sample of some professional work?
For the fun stuff, Latest Articles is my blog where I tell all kinds of food stories. Treat yourself!